Consumer Attitude and Reaction towards Personalised Pricing in the E-Commerce Sector
نویسندگان
چکیده
منابع مشابه
the impact of e-readiness on ec success in public sector in iran the impact of e-readiness on ec success in public sector in iran
acknowledge the importance of e-commerce to their countries and to survival of their businesses and in creating and encouraging an atmosphere for the wide adoption and success of e-commerce in the long term. the investment for implementing e-commerce in the public sector is one of the areas which is focused in government‘s action plan for cross-disciplinary it development and e-readiness in go...
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ژورنال
عنوان ژورنال: GATR Journal of Management and Marketing Review (JMMR)
سال: 2019
ISSN: 0128-2603,2636-9168
DOI: 10.35609/jmmr.2019.4.2(6)